Taylor Swift To Premiere New Music Video on the VMAs

Look what Taylor Swift is doing.

The pop culture phenomenon has announced she will premiere the music video for her new single “Look What You Made Me Do” this weekend on the 2017 MTV Video Music Awards. 

Related: Kelsea Ballerini On Taylor Swift's New Era: 'I'm Happy for Her'


Despite speculation that Taylor may also perform the dark new track on the VMAs, the show’s executive producer confirms to People that the superstar will not take the stage.

“Look What You Made Me Do” dropped Thursday night (8/24) after a week of social media blackouts and various reptilian teases from Taylor.

Related: Taylor Swift Continues Teasing Fans with Cryptic Messages

The song is the first single from Reputation, the follow-up to Taylor’s Grammy-winning 2014 album 1989.

Pick up Reputation everywhere November 10. Katy Perry hosts the 2017 MTV Video Music Awards live from The Forum Sunday (8/27) at 8/7c.

Photo: Getty Images

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