Kelsea Ballerini is getting "real" with her fans and has partnered with Aerie on their '#AerieReal Voices' campaign.
In a recent interview with Cody Alan, the "Hole In The Bottle" singer shared why this partnership made sense and why she was more than happy to post unfiltered pictures to Instagram while wearing only underwear.
"Aerie is a brand. It's athleisure wear, loungewear, and underwear, and it's all about kind of empowering all shapes and sizes of women to embrace our bodies," says Kelsea.
"We live in such a culture that is so retouched and so filtered," says the singer. "I do it. I am the first one to admit that I do it. There is nothing wrong with that, as long as you can pair it with what's real."
Kelsea recently posted the results from her shoot with Aerie on Instagram, saying "Honestly, if ya would've told me a few years ago, I'd be in a campaign in my undies with zero retouching...I woulda [RAN]...but I'm proud of the personal growth I've had recalibrating my relationship with my body and what feels healthy, strong, and sustainable for myself and lifestyle. vulnerable? yes, but happy. thanks @aerie for having me along for the reallll ride. #AeriePartner#AerieREAL"
See the pic below.
"They take the photo, and that is the photo, and that is on the billboard in Times Square, as is!" says Kelsea. "Which, honestly, just for me and my personal journey with my body, this is a big deal for me, and I am loving being a part of this campaign."
"How did you get to a point where you are comfortable with your body?" asks Cody.
"I am growing up, Cody!" Kelsea teases. "I am getting older. I think I am just reprioritizing. My therapist told me, "You need to learn how to care more about less." I am also married and happy, and I am healthy. I work out all of the time, I eat healthily, and I have a healthy lifestyle, so I think promoting that is a good thing."
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Photo Credit: Getty Images.